Bad news for everybody complaining about Sky Bet taking the slogan, ‘For the many, not the few’, from Labour: Sky Bet had it first.

This Site was alerted to the issue by a reader, who commented: “Have you noticed that Sky Bet on Twitter is using thd tagline “For the many not the few” a tag synonymous with Labour’s election campaign? While I realise it confirms Labour’s ascendancy I’m not happy about it. Can anything be done?”

A quick check on Twitter revealed a groundswell of indignation against Sky Bet for apparently stealing Labour’s thunder:

Labour started using the slogan after a speech by Jeremy Corbyn on April 29 this year. The online images followed soon after.

But here’s a Twitter advert by Sky Bet, using the line:

Look at the date on it: 27 July 2016.

Sky Bet was there first.

Perhaps Mr Corbyn was considering betting on Labour increasing the number of seats it holds in Parliament and had a moment of inspiration?

We may never know for sure.


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