Zia Yusuf next to Nigel Farage looking serious

The only grown-up in the room has left Reform UK

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Zia Yusuf’s sudden resignation as chairman of Reform UK isn’t just a personnel change—it’s a reality check.

The man who helped quadruple the party’s membership, deliver its most impressive electoral results to date, and bring a professional, data-driven edge to its operations is gone.

He has taken with him much of Reform’s credibility.

This isn’t simply a falling-out.

It’s the departure of the one figure in Reform’s upper ranks who appeared capable of combining policy seriousness, ethical clarity, and political strategy.

Without Yusuf, the party is left at Square One – looking more like a populist pressure group than a potential party of government.


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A rift like Musk and Trump—but only one DOGE

The dynamics surrounding Yusuf’s exit feel eerily reminiscent of the public split between Elon Musk and Donald Trump, over in the United States.

In both cases, a tech-wealthy, ambitious outsider aligned himself with a disruptive political force—only to walk away when he realised he couldn’t stabilise the ship, let alone steer it.

That parallel is more than stylistic. Yusuf spearheaded a UK version of Musk’s “Department of Government Efficiency” (DOGE), aimed at auditing councils and cutting waste.

The project was launched with fanfare just days before Yusuf quit—suggesting that even Reform’s most promising innovations are now hostage to its internal chaos.

But unlike the Trump-Musk melodrama, this isn’t about clashing egos.

Yusuf didn’t leave because he wanted more limelight. He left because he no longer believed that getting a Reform government elected was “a good use of [his] time.”

Given his prior enthusiasm—and the £200,000 he donated to the party—that’s a damning statement.

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Consistency, not convenience

What made Yusuf a rare asset in today’s political landscape was his consistency on difficult issues—particularly those touching on his own identity.

As a British Muslim and former Conservative, Yusuf defied lazy categorisation.

He called for a national inquiry into grooming gangs involving British-Pakistani men—not to score points, but to seek justice and accountability where others had looked away.

At the same time, he rejected the kind of populist grandstanding for which Reform is becoming known.

When Sarah Pochin, the party’s newly elected MP, used her first question to the prime minister to call for a national ban on the burka, Yusuf publicly criticised her.

He called it “dumb” for the party to demand that Labour adopt a policy that Reform itself hadn’t embraced.

He wasn’t just challenging her logic—he was implicitly calling out the culture war tactics that make Reform look unserious to the wider electorate.

The contrast could not be starker: Yusuf tackled problems – his colleagues chase headlines.

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Reform’s growing pains—and regressions

Under Yusuf’s guidance, Reform UK wasn’t just growing—it was maturing.

From a scattered post-Brexit vessel into a professional, data-led political machine, Yusuf’s impact could be seen across operations, messaging, and recruitment.

The party gained 677 councillors, won a by-election, and surged in national polling.

But internal resistance to his approach clearly festered.

Nigel Farage himself admitted Yusuf didn’t always get on with everyone.

Reports surfaced of interpersonal friction and, more seriously, allegations of harassment and threats against Yusuf from now-expelled MP Rupert Lowe.

That the Crown Prosecution Service ultimately declined to pursue charges doesn’t erase the pattern: Yusuf was fighting battles within the party while trying to modernise it.

This is the paradox of Reform UK: its energy and electoral gains are real, but they are shackled by ideological incoherence and personality clashes.

Without Yusuf’s stabilising force, those contradictions will only deepen.

A missed opportunity for credible populism

Yusuf’s departure exposes something many suspected: Reform UK doesn’t know what kind of party it wants to be.

Is it a serious political challenger, grounded in data and policy?

Or is it a glorified protest movement, happy to ride the culture war carousel until it spins itself apart?

Yusuf’s record suggests the former was possible.

He brought in donors.

He implemented structural reforms.

He positioned the party to speak credibly on issues of integration and public service efficiency.

He even maintained, publicly, that Nigel Farage could be the UK’s next prime minister—a bold claim, but one grounded in the assumption that Reform could evolve into something electable.

Now, that assumption is in tatters.

With Yusuf gone, the party risks sliding backwards into the very caricature it has spent months trying to shake: loud, fractious, and ultimately unserious.


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The cost of losing the only grown-up in the room

Reform UK hasn’t just lost a chairman.

It lost the only adult in its leadership willing to call out nonsense, challenge his own base, and push for professionalism over populism.

Zia Yusuf wasn’t perfect—but he was principled, focused, and consistent.

In politics, those qualities are rare.

In Reform UK, they now appear extinct.

For voters flirting with Reform as a viable alternative to the Conservatives or Labour, Yusuf’s departure is a red flag.

If he couldn’t make the project work, why should anyone else believe it can?

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