If Tim Farron thinks a rebrand is going to lift his party out of its woes, he can think again – and a more appropriate name-change, after their behaviour over the last five years, would be “The Whigs” (look them up).

Come to that, the paper that published this story could do with a rebrand, after supporting the current party of government. Surely The Independent should now title itself The Conservative?

The Lib Dems are in turmoil after a disastrous general election and the resignation of their leader Nick Clegg – but could the front runner to replace him have come up with the way to turn things around?

Source: Are the Lib Dems due a rebrand? Next leader favourite Tim Farron hints party could change name to just ‘the Liberals’ – General Election 2015 – UK Politics – The Independent