The headline should come as no surprise to anybody who has read the pro-SNP comments sent to This Blog.
The SNP has made a very good job of painting Scottish Labour blue since the ‘Better Together’ campaign, in which Labour unwisely campaigned alongside the Conservatives to keep Scotland in the United Kingdom.
The campaign was successful but it allowed the SNP to brand Labour north of the border as “Red Tories”.
Ironically, the SNP’s own victories in last year’s general election should serve as a blueprint for Scottish Labour’s comeback strategy.
Labour needs to reclaim its socialist credentials.
It needs to challenge the SNP on that party’s own claims.
And it needs to expose the SNP on that party’s failings.
If Kezia Dugdale and the Scottish Labour leadership don’t have the stomach for the job, not only will they fail – they’ll deserve to.
The Scottish Labour party is seen as “indistinguishable from the Conservatives” to voters north of the border, a leaked report commissioned by the party has found.
The previously unreleased Mattinson Report, commissioned by Labour and leaked to ITV News, says voters in England do not know what the party stands for.
In Scotland, however, the party is said to face different problems, some of which appear to stem from the decision to campaign shoulder-to-shoulder with the Tories during the 2014 independence referendum.
There, the party is seen as “an incompetent version of the Tories” by voters, who have switched from once-dominant Labour to the SNP en masse.
Under former leader Jim Murphy Scottish Labour lost all but one of its Westminster seats to the Scottish National Party.
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