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Following the announcement that it will prioritise corporate news media over the social media, Facebook is in the wrong group in this image.

 

No doubt some of you will say this should be no surprise, but it is worth spreading the word – otherwise the corporations will win without you knowing it.

Remember when This Site reported that Facebook has altered its algorithms in order to push social media posts down your News Feed, in an attempt to deny you access to the articles you want to read while keeping you unaware of the fact? Refresh your memory here.

Yesterday This Site commented on a Guardian article that attempted to justify the mainstream press and trash the social media. I said trying to send us back to sleep was not the answer and the newspaper – which is struggling financially – should take a leaf out of our book and encourage people to get awake, aware and critical.

The Graun piece was partly inspired by a clip of “professional controversialist” and member of Justice4Grenfell, Ismahil Blagrove, tearing metaphorical strips off a Sky News reporter who was sent to cover the aftermath of the blaze.

Mr Blagrove makes many good points about the mainstream media in this clip, from June 26, which hasn’t received anything like enough attention [WARNING: STRONG LANGUAGE]:

Now Facebook has doubled down on its betrayal of the social media – for whom it is the most popular platform but has become the main betrayer – by announcing publicly that it will support corporate “news” (and I put that word in quotation marks for a reason) over the social media.

Here’s how Redacted Tonight covered that particular story. It’s an American organisation but the message applies just as much to people in any other nation.

The publicity blurb for this piece reads: “Facebook announced it would give priority to “fast-loading” media, but what does that really mean?? It means billions of people will be fed mostly corporate and mainstream media on Facebook. They will be far less likely to see alternative voices.”

Here it is [AGAIN, BE WARNED: STRONG LANGUAGE]:

The writing may be on the Facebook wall but it won’t be seen if Mark Zuckerberg’s minions have their way.

We need strategies to deal with this; to continue getting our messages out to people who want to know what’s really going on in the world but aren’t savvy enough to know how to find our work.

Putting messages at the end of our articles (or the beginning) calling for readers to subscribe to our sites won’t be enough; too few people will. We need a better plan.

I’m open to suggestions.


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